Commercial & Marketing Opportunities
DAMS is currently involved in the FIA Formula 2 Championship, Formula 1’s main feeder series, as well as with Nissan in the all-electric FIA Formula E Championship.
The team is always eager to bring in new partners for its current and future racing programmes.
Partners have access to many opportunities, on and off the track, for showcasing and developing their brand, accessing the motorsport industry or implementing their motorsport programme.
ACCESS TO THE GRAND PRIX WORLD
Formula 2 is the final step on the motorsport ladder before F1 for drivers, teams and technical partners. Supporting DAMS can offer a great opportunity to enter the world of motorsport at the highest level. It is also ideal for showcasing the quality and design of your products.
TESTING & DEVELOPING NEW PRODUCTS
The motor racing world is a very challenging environment, as we work in all kinds of extreme conditions. Working with us provides a great platform to test and develop existing and new products.
A CLOSE RELATIONSHIP
It’s important to find a partner that believes and invests in DAMS in the long-term, as well as a company that works with us hand-in-hand to produce quality items that fit our technical requirements.
MEET TOP LEVEL INDUSTRY PERSONNEL
Becoming a partner at DAMS grants access to the F1 world at a fraction of the cost, allowing you to get your foot in the door and meet top level industry personnel. Both of DAMS’ drivers are affiliated with F1 teams: Sergio is the McLaren test and development driver and Nicholas is the Williams reserve driver.
Partners have various opportunities to have their brand represented within the DAMS team. These branding options include the F2 race car, team kit, marketing materials (website, press releases, brochures, etc.) garage walls, factory and more.
ACTIVITIES & EVENTS
Product endorsements by DAMS drivers, personal appearances during races and away from the circuit, and evenings using the team’s facilities. Event programmes include a show car, pit stop competition, workshop access and more, depending on your requirements.
DAMS' EXTENSIVE NETWORK
Alongside access to Formula 1, partners benefit from DAMS and Jean-Paul Driot’s extensive network of contacts, including the team’s other motorsport programmes.
DAMS partners’ guests, staff, suppliers, etc. can enjoy a variety of activities during race weekends, including Formula 2 hospitality, F1 Paddock Club, access to the DAMS garage and meet-and-greets with the drivers.
SHOWCASING YOUR PRODUCTS
Having your products on-show at races will allow you to get better feedback, so you can develop products and increase brand awareness.